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Changshan County, located in the eastern Chinese province of Zhejiang, is now offering cash “rewards” to couples if the bride is aged 25 or younger. The reward of 1,000 yuan (some $137) is supposed to encourage more young people to get married.
Apart from the cash lump sum, the county is now offering a series of childcare and education subsidies for couples who have children.
The announcement comes as China marked its first population decline in six decades, with the country’s National Bureau of Statistics reporting last January a drop in around 850,000 people for a population of over 1.41 billion in 2022. The drop is the first one on record since 1961 – the last year of China’s Great Famine.
Earlier this month, China also reported an alarming drop in fertility rates, which reached a record low of 1.09 last year, according to figures from China’s Population and Development Research Center.